How to invest

It is important to note that as with all investments of this nature past performance is not a guide to future performance and the outcomes are not guaranteed. The value of any investment and any income from it can go down as well as up and you may not get back the original amount invested.

We cannot recommend a particular investment method for you or a fund (or funds) in which to invest as this will depend on your individual circumstances. We do recommend that before making any investment decisions you take the time to understand all of the options available to you and if you’re unsure which method is best for you, please seek professional financial advice.

We recognise that investors prefer to invest in a particular way which is why there are three different ways of investing in our funds, as described below.

It is important to understand that the cost of each investment method may vary depending on the method you choose.

A financial adviser will be able to take into account your personal circumstances when discussing financial objectives and how best to achieve them.

They can assess your situation and tell you whether the fund you’re thinking about investing in will be suitable for you. A financial adviser is likely to charge you for this personalised service.

If you do not have a financial adviser, you can find one by visiting www.unbiased.co.uk

We recognise that some investors prefer to manage all of their investments online and in one place which is why we are delighted to introduce you to the Aviva Online Service. You’ll have access to all the tools and guidance needed to help make your investing experience easy and straightforward.

The online service is offered by Aviva as a way for investors to invest and manage investment funds directly, via Aviva’s ‘Investment Account’ and within an ISA/ISA transfer.

Everything you need to know to invest this way including information on product features, fund choices, charges, and key documentation can be found on the Aviva website. The information may be different to that found on this Aviva Investors site as it is specific to the Aviva Online Service.

Find out more about the Aviva Online Service or visit http://monevator.com/compare-uk-cheapest-online-brokers/ to compare alternative online investment platforms.

If you are currently investing directly with us and would like to make additional investments, you can find further details in our Frequently asked questions section under Managing your investment.

This and other topics can be found under the Contact us menu above. If you have any further queries, please don't hesitate to call 0800 051 2003. Calls are free from UK land lines and mobiles. Telephone calls may be recorded for training and monitoring purposes, and to comply with applicable law and regulations.

If you are currently investing in our funds through a third party platform, you should contact that platform provider. If you are already registered with Aviva’s Online Service, you can log into MyAviva in the usual way.

If you are already registered for our online service it is no longer possible to invest directly through this method; however, you can still log into your account and manage your holdings.

We recognise that investing can be daunting.  There are a number of guides to investing available on the internet which could help, including a step-by-step guide to investing from Aviva.

There you will find all you need to make a start, whether you are interested in a Stocks and Shares ISA or other investments including a Self-Invested Pension.